Content Marketing Course

• Topic 1 Introduction to content marketing -
• Topic 2 The Power of Storytelling – 
• Topic 3 Building a Content Creation Framework 
• Topic 4 Planning a long term content strategy – 45 minutes
• Topic 5 Generating Content Ideas – 25 minutes
• Topic 6 Creating Quality Blog Content Your Audience Loves to Read and Share (45 minutes)
• Topic 7 How Agency uses Blogging to Rank#1 on Google – 60 minutes
• Topic 8 Extending the Value of your Content Through Repurposing – 60 minutes
• Topic 9 Creating Topic Clusters and Pillar Pages – 70 minutes
• Topic 10 How to Create a Successful Video Marketing Strategy – 30 mins
• Topic 11 Building a Guest Blogging Strategy Powered by SEO – 60 minutes
• Topic 12 How to Effectively Promote Content – 70 minutes
• Topic 13 Measuring and Analyzing Your Content – 45 minutes

Promotion Code

Your will get 10% discount voucher for 2nd course onwards if you write us a Google review.

Minimum Entry Requirement

Knowledge and Skills

• Able to operate using computer functions
• Minimum 3 GCE ‘O’ Levels Passes including English or WPL Level 5 (Average of Reading, Listening, Speaking & Writing Scores)

Attitude

• Positive Learning Attitude
• Enthusiastic Learner

Experience

• Minimum of 1 year of working experience.

Target Age Group: 18-65 years old

Minimum Software/Hardware Requirement

Software:

TBD

Hardware: Window or Mac Laptops

• Digital marketers
• Content creators

Adrian Chin: Adrian Chin is a ACTA certified trainer. Adrian Chin is a serial entrepreneur in the digital industry for more than 30 years. He started his career in global MNC holding senior’s position in the region. In 2000, Adrian assisted a Singapore company go IPO in Singapore raising more than 200 million dollars investment. Since then he has been working and consulting for many start-ups in the region. 2008 started to venture into eCommerce business, building and managing ecommerce website for his clients in the region. In 2018 Adrian founder Obizmax a digital marketing agency helping clients improve their online business via digital solutions.

Adrian graduated with an MBA from the University of Hull (UK) in 1998. He is also an ACTA Certified trainer by IAL

Janice Ong:  Janice Ong is a ACTA certified trainer. Janice is a dynamic and results focused leader with global experience. She has over 20 years of business development, sales, marketing, strategy, digital marketing, eCommerce, training experience. She is Assertive Protagonist. Extraverted, Intuitive, Charismatic Leader. 

She early pioneer in e-Commerce, Website Development, Digital Marketing, CMS Content Management System with over 20 years of experience since her 1st job after graduation. She has great leadership, management and communication skills. She has an agile mind, able to handle complex problems, find solution and deliver outstanding results.

Ray Teoh Tham Kim: Ray Teoh Tham Kim is a ACTA certified trainer. He based in China Shanghai 2011 to 2015 setup offices in Shanghai, Hong Kong and Taiwan, JV with Malaysia Listed digital company Innity. In 2015 joined iClick Interactive, China programmatic company, listed in NASDAQ in 2017. Have setup eDragon Group in 2019 focusing in SME digital transformation.

Allen Wong: Allen Wong is a ACTA certified trainer. He is also a  seasoned digital marketing strategist, He brings over eight years of experience across diverse industries - e-commerce, events, FMCG, real estate, and finance. 300% career-wide ROAS, peaking at 1000% in events, he has generated $2M in e-commerce revenue and over $5M in sales.&nbspAn AI enthusiast and industry pioneer, Allen's innovative approach to data-driven marketing drives high-impact, cost-effective results