Linkedin for Lead Generation

Topic 1: Develop Social Media Marketing Plan for LinkedIn

• Key elements of a LinkedIn social media plan
• Setup a credible organisational or personal profile on LinkedIn
• Setup data privacy and confidentiality requirement
• Establish Linkedin Social Marketing Objectives
• Develop LinkedIn marketing plan and strategy

Topic 2: Evaluate LinkedIn Networking Opportunities

• Comparison of Linkedin with Other Social Media Platforms
• Build up Networks on LinkedIn
• Tips for Lead Generation
• Create LinkedIn Page
• Create Content
• Copyright and IP
• Use Hashtags

Promotion Code

Your will get 10% discount voucher for 2nd course onwards if you write us a Google review.

Minimum Entry Requirement

Knowledge and Skills

• Able to operate using computer functions
• Minimum 3 GCE ‘O’ Levels Passes including English or WPL Level 5 (Average of Reading, Listening, Speaking & Writing Scores)

Attitude

• Positive Learning Attitude
• Enthusiastic Learner

Experience

• Minimum of 1 year of working experience.

Target Age Group: 18-65 years old

Minimum Software/Hardware Requirement

Software:

TBD

Hardware: Window or Mac Laptops

• LinkedIn Marketing Specialist
• B2B Digital Marketing Manager
• Brand Manager (B2B focus)
• Recruitment Marketing Specialist
• Content Strategist (focused on professional audiences)
• Social Media Manager (B2B enterprises)
• Corporate Communications Specialist
• Sales Development Representative (using LinkedIn for outreach)
• Personal Branding Coach
• Employee Advocacy Program Manager
• Thought Leadership Strategist
• PR Specialist (with a focus on corporate profiles)
• Lead Generation Specialist (using LinkedIn)
• Business Development Manager (leveraging LinkedIn)
• Talent Acquisition Specialist (employer branding).

Armand Abdul Rahim: Armand Abdul Rahim is a ACTA certified trainer. Armand Rahim has more than 20 years ICT experience that spans across Asia Pacific region. His primary domain of expertise and experience is on Leadership & Management, Digital & Product Marketing and Project Management.Armand graduated with MSc in Marketing Management. He is currently serving as Adjunct Lecturer with DeepNovaSG and London School of Business Finance. He have gotten Masters in Marketing Management, Diploma in Adult & Continuing Education (DACE), Advanced Certification in Training & Development (ACTA), Post Graduate Diploma in Business Marketing, Diploma in Information Technology. Have 20+ years experience in InfoComm Technology and 10+ years in Product & Program Management.

Allen Wong: Allen Wong is a ACTA certified trainer. He is also a seasoned digital marketing strategist, He brings over eight years of experience across diverse industries - e-commerce, events, FMCG, real estate, and finance. 300% career-wide ROAS, peaking at 1000% in events, he has generated $2M in e-commerce revenue and over $5M in sales. An AI enthusiast and industry pioneer, Allen's innovative approach to data-driven marketing drives high-impact, cost-effective results.