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Master LinkedIn to Grow Your Business Network and Influence

Master LinkedIn to Grow Your Business Network and Influence

14 Review(s) | Add Your Review

Embark on a learning journey with our LinkedIn for Business Professionals course at Tertiary Courses, designed to equip participants with the knowledge and skills to leverage LinkedIn for professional and business success. This course provides in-depth insights into building engaging company pages and profiles that resonate with your target audience and reflect your brand identity effectively. It offers a comprehensive understanding of LinkedIn’s varied ad options, enabling participants to choose the most suitable advertising solutions to meet their business objectives.

Delving deeper, the course focuses on the nuances of targeting text ads, helping participants to optimize their ad content and reach out to their desired audience with precision. It empowers business professionals to utilize LinkedIn as a potent tool for B2B marketing, professional networking, and brand promotion. Whether you are a seasoned business professional or a newcomer to the corporate world, this course lays the foundation for leveraging LinkedIn’s multifaceted platform to enhance your professional visibility and foster meaningful business connections.

Certificate

All participants will receive a Certificate of Completion from Tertiary Courses after achieved at least 75% attendance.

Funding and Grant Applications

For WSQ funding, please checkout the details at WSQ - Social Media Marketing with LinkedIn

Course Code: C386

Course Booking

The course fee listed below is before subsidy/grant, if applicable. We will apply for the grant and send you the invoice with nett fee.

$600.00 (GST-exclusive)

$654.00 (GST-inclusive)

Mode of Training

Physical Classroom Training
Synchronised Teaching using ZOOM
Corporate Training at Company Premise

Course Date * Course Date

Course Time * Course Time: No. of Participants

Sponsorship

Self-Sponsored
Employer-Sponsored

Name(s) on Certificate *

Additional Message or Emails for Course Notification

* Required Fields

Post-Course Support

We provide free consultation related to the subject matter after the course.
Please email your queries to enquiry@tertiaryinfotech.com and we will forward your queries to the subject matter experts.

Course Cancellation/Reschedule Policy

You can register your interest without upfront payment. There is no penalty for withdrawal of the course before the class commerce.
We reserve the right to cancel or re-schedule the course due to unforeseen circumstances. If the course is cancelled, we will refund 100% for any paid amount.
Note the venue of the training is subject to changes due to availability of the classroom

Course Details

Topic 1: Develop Social Media Marketing Plan for LinkedIn

Key elements of a LinkedIn social media plan
Setup a credible organisational or personal profile on LinkedIn
Setup data privacy and confidentiality requirement
Establish Linkedin Social Marketing Objectives
Develop LinkedIn marketing plan and strategy

Topic 2: Evaluate LinkedIn Networking Opportunities

Comparison of Linkedin with Other Social Media Platforms
Build up Networks on LinkedIn
Tips for Lead Generation
Create LinkedIn Page
Create Content
Copyright and IP
Use Hashtags

Topic 3 Reach Out to Potential Customers with LinkedIn’s Advertising

LinkedIn’s advertising capabilities
Setup sponsored content
Setup Ads
Install Insight tag
Monitor the outcome and review performance

Topic 4: Grow Your Business with LinkedIn

Explore LinkedIn’ analytics
Analyse performance
Bidding and budgeting strategy
Consider customer review and retargeting strategy
Using employee advocacy to grow company brand

Course Info

Promotion Code

Your will get 10% discount voucher for 2nd course onwards if you write us a Google review.

Minimum Entry Requirement

Knowledge and Skills

Able to operate using computer functions
Minimum 3 GCE ‘O’ Levels Passes including English or WPL Level 5 (Average of Reading, Listening, Speaking & Writing Scores)

Attitude

Positive Learning Attitude
Enthusiastic Learner

Experience

Minimum of 1 year of working experience.

Target Age Group: 18-65 years old

Minimum Software/Hardware Requirement

Software:

TBD

Hardware: Window or Mac Laptops

Job Roles

LinkedIn Marketing Specialist
B2B Digital Marketing Manager
Brand Manager (B2B focus)
Recruitment Marketing Specialist
Content Strategist (focused on professional audiences)
Social Media Manager (B2B enterprises)
Corporate Communications Specialist
Sales Development Representative (using LinkedIn for outreach)
Personal Branding Coach
Employee Advocacy Program Manager
Thought Leadership Strategist
PR Specialist (with a focus on corporate profiles)
Lead Generation Specialist (using LinkedIn)
Business Development Manager (leveraging LinkedIn)
Talent Acquisition Specialist (employer branding).

Trainers

Armand Abdul Rahim: Armand Abdul Rahim is a ACTA certified trainer. Armand Rahim has more than 20 years ICT experience that spans across Asia Pacific region. His primary domain of expertise and experience is on Leadership & Management, Digital & Product Marketing and Project Management.Armand graduated with MSc in Marketing Management. He is currently serving as Adjunct Lecturer with DeepNovaSG and London School of Business Finance. He have gotten Masters in Marketing Management, Diploma in Adult & Continuing Education (DACE), Advanced Certification in Training & Development (ACTA), Post Graduate Diploma in Business Marketing, Diploma in Information Technology. Have 20+ years experience in InfoComm Technology and 10+ years in Product & Program Management.

Allen Wong: Allen Wong is a ACTA certified trainer. He is also a seasoned digital marketing strategist, He brings over eight years of experience across diverse industries - e-commerce, events, FMCG, real estate, and finance. 300% career-wide ROAS, peaking at 1000% in events, he has generated $2M in e-commerce revenue and over $5M in sales. An AI enthusiast and industry pioneer, Allen's innovative approach to data-driven marketing drives high-impact, cost-effective results.

Customer Reviews (14)

will recommend Review by Course Participant/Trainee

1. Do you find the course meet your expectation?
2. Do you find the trainer knowledgeable in this subject?
3. How do you find the training environment

. (Posted on 5/1/2024)

might recommend Review by Course Participant/Trainee

1. Do you find the course meet your expectation?
2. Do you find the trainer knowledgeable in this subject?
3. How do you find the training environment

. (Posted on 11/18/2022)

Thank you for organising this workshop. It was very enriching. Review by Course Participant/Trainee

1. Do you find the course meet your expectation?
2. Do you find the trainer knowledgeable in this subject?
3. How do you find the training environment

Thank you for organising this workshop. It was very enriching. (Posted on 11/2/2021)

will recommend Review by Course Participant/Trainee

1. Do you find the course meet your expectation?
2. Do you find the trainer knowledgeable in this subject?
3. How do you find the training environment

A little confusion when screens switches
Good references shared (Posted on 5/11/2021)

will recommend Review by Course Participant/Trainee

1. Do you find the course meet your expectation?
2. Do you find the trainer knowledgeable in this subject?
3. How do you find the training environment

Will b nicer if the hands on segment is more.
The hacks shared were very useful (Posted on 3/30/2021)

will recommend Review by Course Participant/Trainee

1. Do you find the course meet your expectation?
2. Do you find the trainer knowledgeable in this subject?
3. How do you find the training environment

Elton is very patient and he is very understanding to our needs, one of the very good lectuer I have met. Keep it up Elton. Thank you (Posted on 11/30/2020)

will recommend Review by Course Participant/Trainee

1. Do you find the course meet your expectation?
2. Do you find the trainer knowledgeable in this subject?
3. How do you find the training environment

Gavin is very knowledgeable and was able to answer our questions thoroughly even after the supposed training hours. (Posted on 4/20/2020)

might recommend Review by Course Participant/Trainee

1. Do you find the course meet your expectation?
2. Do you find the trainer knowledgeable in this subject?
3. How do you find the training environment

. (Posted on 1/21/2020)

This course exceeded my expectations. Review by Course Participant/Trainee

1. Do you find the course meet your expectation?
2. Do you find the trainer knowledgeable in this subject?
3. How do you find the training environment

Gavin was patient and answered all my questions. This course exceeded my expectations.

I hope to join more classes with Gavin. He is extremely knowledgeable and has helped me gain the knowledge and confidence needed to start my marketing job (Posted on 1/6/2020)

Will Recommend Review by Course Participant/Trainee

1. Do you find the course meet your expectation?
2. Do you find the trainer knowledgeable in this subject?
3. How do you find the training environment

Great course. Trainer is well-versed in the subject. (Posted on 12/11/2018)

Will Recommend Review by Course Participant/Trainee

1. Do you find the course meet your expectation?
2. Do you find the trainer knowledgeable in this subject?
3. How do you find the training environment

Nil (Posted on 3/20/2018)

Will Recommend Review by Course Participant/Trainee

1. Do you find the course meet your expectation?
2. Do you find the trainer knowledgeable in this subject?
3. How do you find the training environment

Nil (Posted on 3/13/2018)

Might Recommend Review by Course Participant/Trainee

1. Do you find the course meet your expectation?
2. Do you find the trainer knowledgeable in this subject?
3. How do you find the training environment

Nil (Posted on 1/8/2018)

Will Recommend Review by Course Participant/Trainee

1. Do you find the course meet your expectation?
2. Do you find the trainer knowledgeable in this subject?
3. How do you find the training environment

It was fine as it was. Fortunate enough to be able to ask business specific questions (Posted on 9/12/2017)

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About Us

Tertiary Courses, founded in 2014, specializes in providing modular, skill-based courses tailored to Industry 4.0. We are WSQ Approved Training Organization (ATO), and IBF Approved ATO.. We are also Authorized Microsoft Learning Partner, Autodesk Authorized Training Center (ATC), Pearson Vue Authorized Test Center and Kryterion Authorized Testing Center. We offer a comprehensive range of training, certification prep and certification exam services. Additionally, we are a registered supplier with Singapore GeBiz, further solidifying our position as a trusted educational institution in the region.

Training Grants and Subsidies

We have various grants and subsidies for different courses. Please check the respective funding available on individual course page.

WSQ: Company and Singaporeans/PR can apply WSQ 70-90% funding depending on eligibility
SkillsFuture Enterprise Credit (SFEC) - Eligible Singapore-registered companies can tap on $10000 SFEC to cover up to 90% of out-of-pocket expense
SkillsFuture Credit: All Singaporeans aged 25 and above can use their $500 SkillsFuture Credit from the government to pay for a wide range of approved skills-related courses.
IBF-STS Companies and Singaporeans/PR can apply IBF-STS 70-90% funding depending on eligibility
UTAP: NTUC members enjoy 50% subsidy for unfunded course fee support for up to $250 each year when you sign up for courses supported under UTAP
SGTech STAR Fund: SGTECH members enjoy $500 grant per pax for SGTech STAR courses