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Enhance Your Employability with Certified Skills and Courses in Singapore - WSQ , IBF-STS, Skills Certification

Mailchimp Email Marketing Training

Elevate your email marketing game with our comprehensive Mailchimp Email Marketing Training. Designed to cater to both novices and experienced marketers, this course provides hands-on experience in establishing a MailChimp account, managing subscribers, crafting emails using exquisite templates, and executing potent email campaigns. Whether you're sending your first email or diving into advanced A/B testing and email beamer, our course equips you with the skills to do it all.

Beyond the basics, delve deeper into the intricacies of Mailchimp. Learn to seamlessly integrate signup forms on your website, master the art of audience segmentation for targeted campaigns, and automate your marketing processes for optimal efficiency. With a focus on practical implementation, the course also emphasizes evaluating campaign performances through detailed reports. Join us at Tertiary Courses and transform your email marketing endeavors with Mailchimp mastery.

Certificate

All participants will receive a Certificate of Completion from Tertiary Courses after achieved at least 75% attendance.

Funding and Grant Applications

No funding is available for this course.

For WSQ funding, please checkout the details at WSQ - Creating High-Converting Email Campaigns with Mailchimp

Course Code: C21

Fee

$300.00 (GST-exclusive)
$327.00 (GST-inclusive)

The course fee listed above is before subsidy/grant, if applicable. We will apply for the grant and send you the invoice with nett fee.

Course Date

Course Time

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Post-Course Support

  • We provide free consultation related to the subject matter after the course.
  • Please email your queries to enquiry@tertiaryinfotech.com and we will forward your queries to the subject matter experts.

Course Cancellation/Reschedule Policy

  • You can register your interest without upfront payment. There is no penalty for withdrawal of the course before the class commerce.
  • We reserve the right to cancel or re-schedule the course due to unforeseen circumstances. If the course is cancelled, we will refund 100% for any paid amount.
  • Note the venue of the training is subject to changes due to availability of the classroom

Course Details

Topic 1 Overview of Email Campaign Marketing

  • What is Email Marketing
  • Drip Campaign
  • Lead Magnet
  • Sign Up Mailchimp
  • Create Audience
  • Create a Signup Form

Topic 2 Manage Audience

  • Types of Contacts
  • Import Contacts
  • Soft vs Hard Bounces
  • Email Segmentation
  • Manage Tags
  • Manage Segments
  • Manage Groups

Topic 3 Setup Email Campaign

  • Content Studio
  • Create Email Template
  • Types of Templates
  • Setup Email Campaign
  • Email Beamer

Topic 4 Campaign Reports

  • Overview of Mailchimp Campaign Reports
  • Campaign Performance Metrics
  • How to Improve Open and Click Rates
  • A/B Testing Campaigns

Topic 5 Automate Marketing Process

  • What is Marketing Automation
  • Create an Automation
  • Automation Triggers
  • Create Social Posts
  • Automate Social Post in Emails

Course Info

Promotion Code

Your will get 10% discount voucher for 2nd course onwards if you write us a Google review.

Minimum Entry Requirement

Knowledge and Skills

  • Able to operate using computer functions
  • Minimum 3 GCE ‘O’ Levels Passes including English or WPL Level 5 (Average of Reading, Listening, Speaking & Writing Scores)

Attitude

  • Positive Learning Attitude
  • Enthusiastic Learner

Experience

  • Minimum of 1 year of working experience.

Target Age Group: 21-65 years old

Minimum Software/Hardware Requirement

Software:

Sign up for free Mailchimp Account

Hardware: Windows and Mac Laptops

Job Roles

  • Email Marketing Specialist
  • Digital Marketing Manager
  • Content Marketer
  • Marketing Automation Specialist
  • CRM Specialist
  • Brand Manager
  • E-commerce Manager
  • Marketing Coordinator
  • Business Owner
  • Freelance Marketer
  • Digital Sales Specialist
  • Online Community Manager
  • Lead Generation Specialist
  • Customer Engagement Manager
  • Newsletter Editor

Trainers

Kesston Tang: Kesston Tang started his an entrepreneur journey as Affiliate Marketing, currently he has been providing coaching and developing consultation to his Client’s, such as Online Presence Marketing/Management as a whole in managing their portfolios that helps his client’s in gross profits of ROI (150% - 200%). He has more than 2 decades of experiences in

Supply Chain (Warehouse Management) and Information and Communications Technology (ICT) sector, thus he had implemented across many multiply MNC and government agencies of major multi-million dollars in project management that delivered results in the success of S$324.5 million projectization.

Kesston Tang is ACTA certified and Professional Body accreditation endorsed certified in PMP, ITIL, CEH, CHFI, SOC Analyst (CSA), MCSA and TOGAF. As of now, concurrently doing his Doctor of Business Administration (DBA) programme and Master in Education (NTU). He had graduated with a Master of Business in Enterprise Resource Planning (VU) and Master Certificate on CIO (NUS), Graduate Certificate in Information Technology Management (NUS). He has conducted numerous National WSQ and NICF training in Singapore.

Patrick Foo: Patrick Foo is a ACTA certified trainer. In 2010, Patrick earned his Advanced Search Engine Marketing Certification from Search Engine Academy, USA, and started Business Online Centre, a one-stop solution business for SMEs looking for online presence. Services range from domain registration, hosting, web design, Internet (SEO/SEM) and Facebook marketing. He has been conducting website design classes (public and corporate) since 2011, using popular open-source platforms like Joomla

Prior to his online career, Patrick, with his UK Accountancy and Computer Science qualifications, worked as an accountant, business solutions consultant/manager and professional services manager (PSM), specialising in Enterprise Resource Planning [ERP], Customer Relationship Management [CRM] and Business Intelligence [BI].

Allen Wong: Allen Wong is a ACTA certified trainer. He is also a  seasoned digital marketing strategist, He brings over eight years of experience across diverse industries - e-commerce, events, FMCG, real estate, and finance. 300% career-wide ROAS, peaking at 1000% in events, he has generated $2M in e-commerce revenue and over $5M in sales.&nbspAn AI enthusiast and industry pioneer, Allen's innovative approach to data-driven marketing drives high-impact, cost-effective results

Ray Teoh Tham Kim: Ray Teoh Tham Kim is a ACTA certified trainer. He based in China Shanghai 2011 to 2015 setup offices in Shanghai, Hong Kong and Taiwan, JV with Malaysia Listed digital company Innity. In 2015 joined iClick Interactive, China programmatic company, listed in NASDAQ in 2017. Have setup eDragon Group in 2019 focusing in SME digital transformation.

Janice Ong:  Janice Ong is a ACTA certified trainer. Janice is a dynamic and results focused leader with global experience. She has over 20 years of business development, sales, marketing, strategy, digital marketing, eCommerce, training experience. She is Assertive Protagonist. Extraverted, Intuitive, Charismatic Leader. 

She early pioneer in e-Commerce, Website Development, Digital Marketing, CMS Content Management System with over 20 years of experience since her 1st job after graduation. She has great leadership, management and communication skills. She has an agile mind, able to handle complex problems, find solution and deliver outstanding results.

Armand Abdul Rahim: Armand Abdul Rahim is a ACTA certified trainer. Armand Rahim has more than 20 years ICT experience that spans across Asia Pacific region. His primary domain of expertise and experience is on Leadership & Management, Digital & Product Marketing and Project Management.Armand graduated with MSc in Marketing Management. He is currently serving as Adjunct Lecturer with DeepNovaSG and London School of Business Finance. He have gotten Masters in Marketing Management, Diploma in Adult & Continuing Education (DACE), Advanced Certification in Training & Development (ACTA), Post Graduate Diploma in Business Marketing, Diploma in Information Technology. Have 20+ years experience in InfoComm Technology and 10+ years in Product & Program Management.

Customer Reviews (22)

will recommend Review by Course Participant/Trainee
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. (Posted on 5/29/2024)
will recommend Review by Course Participant/Trainee
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Maybe the trainer would have access to the paid account for trainee to have a better understanding of marketing tool (Posted on 8/26/2021)
will recommend Review by Course Participant/Trainee
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. (Posted on 7/14/2021)
will recommend Review by Course Participant/Trainee
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Still prefer attending physical course! (Posted on 6/11/2020)
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. (Posted on 1/16/2020)
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. (Posted on 10/28/2019)
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. (Posted on 10/28/2019)
Will Recommend Review by Course Participant/Trainee
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3. How do you find the training environment
. (Posted on 10/28/2019)
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Excellent (Posted on 5/9/2019)
Will Recommend Review by Course Participant/Trainee
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3. How do you find the training environment
. (Posted on 4/29/2019)
Will Recommend Review by Course Participant/Trainee
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. (Posted on 4/29/2019)
Will Recommend Review by Course Participant/Trainee
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Better refreshments! (Posted on 8/16/2018)
Will Recommend Review by Course Participant/Trainee
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for the facilitator was great and knowledgeable its just the venue, its quite hot (Posted on 8/16/2018)
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Nil (Posted on 4/12/2018)
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NIl (Posted on 1/27/2018)
Might Recommend Review by Course Participant/Trainee
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Nil (Posted on 1/25/2018)
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Include more details on Web server setup (Posted on 1/19/2018)
Will Recommend Review by Course Participant/Trainee
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I think it will be good if you offer to conduct the class in the hotel where participants stay. (Posted on 10/1/2016)
Will Recommend Review by Course Participant/Trainee
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Some noise disturbance can be heard from the arcade next door
Its a convenient location at City Sq with good transport and food amenities. (Posted on 9/5/2016)
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Nil (Posted on 8/23/2016)

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